Postgraduate Certificate in Marketing Analytics for 3D Printed Buildings
Published on June 28, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to be joined by an expert in the field of marketing analytics and 3D printed buildings. Can you tell us a bit about yourself? GUEST: Sure, I've spent the last 15 years working in marketing and technology, with the last five focused on additive manufacturing in construction. It's an exciting time to be in this growing industry. HOST: Absolutely, it is! Let's dive into the course you're teaching, "Postgraduate Certificate in Marketing Analytics for 3D Printed Buildings". What inspired you to create this program? GUEST: I saw a need for professionals to understand the unique market trends and consumer behaviors in 3D printed construction. This course bridges the gap between marketing theory and practical application in this innovative field. HOST: That's fascinating. Could you share some current industry trends that are most relevant to this course? GUEST: Of course. Sustainability and rapid building technologies are reshaping the construction landscape. Our course covers business intelligence strategies that align with these trends, giving students a competitive edge. HOST: Have you encountered any challenges in teaching this subject matter, especially since it's a relatively new field? GUEST: The biggest challenge is the rapid pace of innovation. Keeping up with new technologies and trends requires continuous learning and adaptation. But that's also what makes this field so exciting! HOST: Where do you see the future of marketing in 3D printed buildings? What can students expect after completing this course? GUEST: I believe we'll see more personalized marketing strategies tailored to the unique benefits of 3D printed buildings. Graduates will be equipped to lead these efforts, driving growth and innovation in the industry. HOST: That sounds incredibly promising. Thank you so much for joining us today and sharing your insights about the "Postgraduate Certificate in Marketing Analytics for 3D Printed Buildings". If our listeners want to learn more, where can they find this course? GUEST: They can enroll on our university's website. I encourage anyone with an interest in marketing or 3D printed buildings to take this opportunity to transform their career. HOST: Thank you again for joining us today. For our audience, don't forget to check out this incredible course and stay tuned for more insightful conversations here on our podcast!