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Career Advancement Programme in Accessible Digital Marketing
-- ViewingNowAccessible Digital Marketing: This Career Advancement Programme empowers professionals to create inclusive and effective online strategies. Learn SEO, SEM, and social media marketing best practices, specifically tailored for accessibility.
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- Accessible Website Design Principles
- WCAG Compliance and Best Practices
- SEO for Accessibility: Keyword Research & Content Strategy
- Assistive Technology Overview and User Testing
- Accessible Social Media Marketing
- Inclusive Content Creation and Language
- Email Marketing Accessibility
- Google Analytics for Accessibility Tracking
- Advertising Inclusivity and Diverse Representation
- Legal and Ethical Considerations in Accessible Digital Marketing
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Career Role Description Accessible Digital Marketing Manager Lead and strategize accessible digital marketing campaigns, ensuring inclusivity for all users.
Oversee website accessibility, social media accessibility and email marketing accessibility.
Accessible Web Developer (Front-End) Develop and maintain accessible websites using HTML, CSS, and JavaScript, adhering to WCAG guidelines.
Focus on user experience and inclusive design.
Accessible Content Creator Produce engaging and accessible content across various digital platforms, utilizing alt text, captions, and structured data for optimal reach and inclusivity.
SEO Specialist (Accessibility Focus) Optimize websites for search engines while prioritizing accessibility best practices, ensuring that content is discoverable to all users.
Digital Accessibility Auditor Conduct thorough audits of websites and digital properties to identify and report accessibility issues, ensuring compliance with WCAG guidelines.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
- RegularCertificateDelivery
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