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Certificate Programme in Digital Marketing for Project Managers

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The Certificate Programme in Digital Marketing for Project Managers is a comprehensive course designed to empower project managers with the latest digital marketing skills. In today's tech-driven world, understanding digital marketing is crucial for strategic project management and business growth.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

This programme is in high industry demand, as businesses rely on digital marketing to reach their target audience, increase brand visibility, and drive sales. By gaining these essential skills, project managers can lead digital marketing initiatives more effectively, ensuring project success and career advancement. Key topics covered include SEO, content marketing, social media, email marketing, analytics, and mobile strategies. Learners will also gain hands-on experience with popular digital marketing tools and platforms, preparing them for real-world application. By the end of the course, project managers will be well-equipped to develop and implement successful digital marketing strategies, enhancing their value in the modern workplace.

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์–ด๋””์„œ๋“  ํ•™์Šต

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LinkedIn ํ”„๋กœํ•„์— ์ถ”๊ฐ€

์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Digital Marketing Fundamentals
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Pay-Per-Click (PPC) Advertising
  • Content Marketing & Strategy
  • Email Marketing
  • Google Analytics & Web Analytics
  • Digital Marketing Project Management
  • Marketing Automation
  • Data Analysis for Digital Marketing

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role: Digital Marketing Project Manager (UK) Description Digital Marketing Project Lead Oversees digital marketing campaigns, managing budgets, timelines, and cross-functional teams to achieve marketing objectives.

Requires strong project management and digital marketing skills.

E-commerce Project Manager Focuses on optimizing e-commerce platforms, managing online store projects, and improving user experience.

Requires expertise in digital marketing analytics and e-commerce technologies.

SEO Project Manager Manages projects related to search engine optimization (SEO), including keyword research, on-page optimization, and link building.

Requires in-depth knowledge of SEO best practices.

PPC Project Manager (Pay-Per-Click) Manages paid advertising campaigns across various platforms like Google Ads and social media.

Requires expertise in PPC campaign management and data analysis.

Social Media Project Manager Leads social media marketing projects, developing content strategies, managing social media channels, and measuring campaign performance.

Requires strong social media marketing and community management skills.

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์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ƒ์„ธํ•œ ์ฝ”์Šค ์ •๋ณด๋ฅผ ๋ณด๋‚ด๋“œ๋ฆฌ๊ฒ ์Šต๋‹ˆ๋‹ค

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFICATE PROGRAMME IN DIGITAL MARKETING FOR PROJECT MANAGERS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of Planning and Management (LSPM)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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